Nestled in the Adirondacks is a 40 acre campground—Camp Hudson Pines. I worked with the owner to create a brand identity for the camp to attract visitors to the pristine grounds and waters of the upper Hudson River inside the blueline of the Adirondack Park. While several of our initial logo concepts included water symbolism, we opted to focus the branding on the lush pine forest that covers the grounds all year.
